Telemetry, an adtech outfit that specialized in detecting fraudulent traffic and was once tipped to be worth $486m plus a possible IPO, has closed its operations The Drum has learned – a development that took place in the immediate aftermath of the recent Methbot revelations. Industry sources note that Telemetry closed its operations with short notice on the final day of 2016, with adops execs attempting to contact the UK-based outfit (which also claimed to have operations in New York and Los Angeles) receiving automated emails notifying them of the development. Telemetry’s website remains operational , although customer attempts […] READ MORE at: Original Article: www.businessinsider.com