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Posts filed under: Facebook
In an interview this morning with CNN , Mark Zuckerberg profusely apologized on behalf of Facebook, for the role his company played in the Cambridge Analytica scandal. “This was a major breach of trust and I’m really sorry this happened,”...
Google was in Facebook’s position—apologizing—not too long ago. (Reuters/Baz Ratner) As top brass holed up yesterday to deal with the fallout from data privacy revelations that erased more than in two day, its top rival, , was addressing the two...
Despite the news about how one firm, Cambridge Analytica, improperly used Facebook to collect user data on about 50 million Facebook users, top executives have mostly remained silent on the topic. That was until Carolyn Everson, vp, global marketing solutions...
A British data analytics firm known for helping political campaigns including Donald Trump’s presidential bid, has been suspended from using Facebook’s advertising platform. Facebook late on Friday said the firm, Cambridge Analytica, violated company policies related to collecting user data....
Facebook reported on multiple occasions late last year that it had been misreporting both ad video views and Instant Article stats. To help smooth things over with marketers, the social network explained today how it plans to be more transparent...
Original Article: martechseries.com GroupM has released its latest annual insight on digital transformation occurring across the organization. The report, titled “ Interaction: Preview Edition for Clients and Partners February 2017 ” , which is part of GroupM’s Worldwide Media and...
Original Article: adage.com Marketers might be voting with their wallets in 2017, as faulty Facebook metrics , fake news , a pervasive ad fraud problem and poor transparency in the ad tech ecosystem has 50% of advertisers saying they won’t...
