World-leading in-game advertising platform Anzu.io announced today a new partnership with PubNative , a mobile publisher platform and programmatic ad exchange which is now part of Verve Group . By becoming a programmatic partner of Anzu, advertisers working with PubNative will be able to display non intrusive blended in-game display and video ads across all of Anzu’s global PC, mobile and console gaming inventory.

Anzu is the first-ever programmatic solution that serves blended in-game ads across all gaming platforms, giving advertisers the most opportunities to reach gamers. The company’s SDK technology, integrated into games, delivers high-quality direct traffic with […]

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