Digital Advertising Blog
Solving Digital Advertising's Problems
Posts tagged with: Fake News
Last month, Facebook launched a massive campaign to restore public confidence in the wake of its privacy crisis. Called “Here Together,” the campaign stretches across TV networks and cinemas throughout the 50 largest markets in the U.S. In an age...
The growth of digital media has created tremendous opportunities for publishers to reach and monetize audiences across the web. However, the industry’s obsession with scale has brought challenges, such as platform vulnerability and not knowing their audience, leading publishers to...
Facebook faces the dilemma of losing trust and even users in the aftermath of the Cambridge Analytica data leak. Jefferson Graham reports. SAN FRANCISCO — Facebook is taking steps to restore users’ trust in how it handles their data in...
This morning, Facebook responded to the ongoing Cambridge Analytica scandal by announcing a series of changes to its privacy settings—essentially making it easier for users to find them, control what they share, and download and delete their data. The company—which...
In an interview this morning with CNN , Mark Zuckerberg profusely apologized on behalf of Facebook, for the role his company played in the Cambridge Analytica scandal. “This was a major breach of trust and I’m really sorry this happened,”...
Google on Tuesday unveiled the Google News Initiative in another step to fight fake news and help publishers generate a source of revenue. The worldwide movement means Google will partner with news publications to help highlight the most accurate information...
A British data analytics firm known for helping political campaigns including Donald Trump’s presidential bid, has been suspended from using Facebook’s advertising platform. Facebook late on Friday said the firm, Cambridge Analytica, violated company policies related to collecting user data....
Original Article: www.thedrum.com February 2017 has been a bad month for adtech. This month’s news should shake the industry down to its very core – and rightfully so. Marc Pritchard rocks the ad world February began with the fallout from...
Original Article: digiday.com It has been an interesting start to the new year. Donald Trump is president, and fake news is a widely discussed phenomenon. Although the exact definition of “fake news” has been severely distorted as people (including Trump...
